Our Blog

Web Design Trends for 2017 (Part 1)

As we near the half way point in 2017, it is the perfect time to look at which web design trends will be defining this year. There are many factors that affect web design trends. One of the most influential is the shift in web usage, from computer, to multiple devices...

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Top 8 Tips For A Smooth Magento Development

With eCommerce sales expected to grow exponentially in 2017 and with more online shoppers using mobile devices, if your eCommerce store is not up to scratch, you will be losing valuable sales. Don’t fall into the same traps many unprepared companies fall into the...

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How To Create A Good Keyword Strategy

Before we go into creating a good keyword strategy, we need to know how Search Engines work. Google, like all the other major search engines aim to provide the best user experience possible. In order to maintain its market dominance, search results need to be...

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How to Create an eCommerce Website, Successfully!

So you have decided you want to start selling your products online and have identified that you need to create an eCommerce website to do so. Next step, how do you actually go about creating your online shop? You will be relieved to know that there are plenty of...

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Top 6 eCommerce Website Hidden Costs

When having an ecommerce website developed the chances are most of your budget will be spent on the initial design and development of the ecommerce solution. Creating a decent ecommerce solution is not a straight forward task, there needs to be a lot of planning in...

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Superior SEO Strategies For eCommerce Sites

So, you’ve gone through the hard work of getting your eCommerce site live, populated the products and categories, and made sure that the site looks and performs beautifully. Now you can sit back and relax, and watch the orders come in right? Well, if you’re reading...

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5 Ways to Retain eCommerce Customers

Attracting customers to your online store is always going to be a key factor in your eCommerce strategy. But once you have your perfect customer, how do retain eCommerce customers, keep them interested and, further still, ensure that they return to make future...

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5 Ways To Increase Your Mobile Commerce Sales

You may be wondering, is mobile commerce important for my business? The answer to this question is without a doubt a resounding YES. Recent data shows that mobile commerce is not only on the increase but now makes up almost half of all online sales in the UK (48.9%...

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5 Best Card Providers For WordPress eCommerce Websites

We have compiled the 5 best card providers for WordPress based on customer popularity, and also how easy it is to integrate with WordPress and setup the account. Before we jump into the actual card providers there are several things you need to consider when deciding...

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What Is The Best eCommerce Platform?

With so many eCommerce platforms and solutions available for online store owners and website developers, what is the best eCommerce platform to use? Firstly, I suppose we need to define what we mean by best. Everyone’s requirements will be completely different so we...

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9 SEO tips for your WordPress website

WordPress is one of the most popular content management platforms available. Over 25% of all websites are powered by WordPress and it is used by more than 74 million sites. WordPress is a great platform to get a responsive website up and running online, in next to no...

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11 eCommerce Mistakes That Could Be Killing Your Business

Creating a website to sell your products online is a no brainer. Ecommerce sales have been rising for years and an online store can be a lot more lucrative and cost effective than a traditional brick and mortar store. However, just like a traditional store, simply...

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Top 10 Tips On How To Increase eCommerce Sales

So you’ve been through the gruel and grind of getting your shop online, suffered the late nights getting your business plan together, ironed out the bugs and quirks during development and pulled your hair out while adding products to your new site. Now the hard part’s...

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Ransomware – Holding your business hostage

One of the latest, fastest growing and more sinister cyber-scams that is hitting the Internet by storm is “Ransomware”. This malware attack prevents you from accessing your website and/or data, until a ransom payment is made via an online payment method, usually in...

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Mobile first approach to responsive web design

The world of web design is constantly evolving and going through many changes. Over the last few years the terminology “responsive web design” has been continuously banded about. Google made changes to its search algorithm to respond to the increasing number of mobile...

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Inbound Marketing – Hilltop Garden Centre Coventry

A couple of months ago we were approached by Hilltop Garden Centre in Coventry to take a look at their website marketing and help them reach more potential customers online. Hilltop Garden Centre is a family run business which is now currently owned by two brothers....

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Is your website mobile ready – Google April 21st update

As of April 21st Google will be extending the use of mobile-friendliness as a ranking signal throughout mobile search results. This change will affect worldwide mobile search results in all languages, and Google says it will have a “significant” impact. This is a...

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What makes a successful website?

So, you may be tasked with finding a web design company to create your company’s first website, or perhaps you have already been through the ups and downs of creating a website and you are after a refresh or upgrade. Creating a successful website can be a challenging...

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Social Media Marketing

Social media provides businesses with the opportunity to reach out to people on a different level than any other marketing platform. Communicating with customers and potential customers in real time can reap huge rewards in terms of brand awareness, customer...

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How Important are Localised Searches?

Every business owner already knows how important it is to develop a strong online presence and most of us focus on Global or National searches when instructing an SEO company to optimise our site. We all forget the local searches as they are “easier” to target,...

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Windows Mobile Applications

Enterprise Software should not be boring. It should be as pleasing and intuitive as the everyday software you use at home and outside of work. Easy to use software and applications = more productivity. Windows Mobile Applications = The Future We have an established...

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The Importance of 301 URL redirects

You’ve had your website redesigned or redeveloped and you are really happy with the work carried out by your web development team. It’s now time to go live. You are excited, anxious, wondering what your customers will think of the new website, you have a checklist in...

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Designing for the Mobile Web

Designing for the mobile web should be one of the key considerations for a designer to take into account when creating a website. For years this has not been the case: it has been standard practice to simply port over a version of the desktop site that was designed...

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How does Graphic Design work?

So how does graphic design work? Graphic design can be compared to problem-solving. A designer will typically work through a set process in order to ensure that the solution presented to the client not only looks good, but is the most appropriate solution for their...

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Is Google+ going to be a plus for SEO?

Google+ has caused a bit of excitement amongst the more geeky (obviously not me) members of the Dreamscape Design team. I’ve had a good browse though...and I do like what I see. Why? This is Google’s attempt to steal the social media crown away from Facebook...and...

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User Interface Design – The Use of Paper Prototypes

There are many important steps within the web design process, none more so than the paper prototype stage. These prototypes are used to visualize the look and feel of the interface; essentially they are a communication tool whether it is between client and designer,...

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SEO Can Be A Funny Business

SEO isn't always boring and tedious. It can also be a funny old game at times. How about creating a hilarious blog post which tickles everyone’s funny bone? Think about it... Have you sent a link on your facebook page because it made you smile? Or forwarded an amusing...

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Fan-tastic Facebook Marketing

There are several websites worthy of a social media blog post, which include Twitter, LinkedIn, YouTube, Flickr etc. But by far the most popular is the digital growth-bag that is Facebook. Facebook hit the whopping 500 million user milestone in July 2010 and is...

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How To: Search Engine Optimisation and Website Design

Guest post by – Zac Grace http://dejanseo.com.au Search engine optimisation is on everyone’s mind when building a website; the same can be said for website design. After all, we all want our websites to look great and to be found in the search engines at the same...

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James Brack Achieves SEMPO Advanced SEO Certification

The Dreamscape Design team is proud to announce that James Brack (Technical Director) has achieved SEMPO Advanced SEO certification, making our Search Engine Optimisation team one of the few companies within the UK to reach this status. SEMPO (Search Engine Marketing...

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The battle of the graphics: Raster Vs Vector

There are two main types of graphic commonly used in design. These are vector and raster graphics. There are distinct differences between these two image types, this article will focus on vector graphics and the advantages they possess. The core difference between...

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Google Instant – What’s it really about?

Everybody in the search world is talking about Google Instant and how great / bad / good / indifferent it is. Everybody has an opinion on it, even if that opinion is that they don't have a clue what Google Instant is! Whether you are for or against Google Instant,...

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How to create a “Flashing” Page Title

If you wish to create a flashing page title (like the one used on Facebook Chat when you receive a new message) you can do so, by using some simple javascript. To do this, you need to create a function which displays the alternative title, and a function which...

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The Proof Is In The Pudding

Proofreading (also proof-reading) is reviewing any text, either hard copy on paper or electronic copy on a computer, and checking for typos and formatting errors. Spell checkers are brilliant inventions for people like me, as ANYTHING that makes life slightly easier...

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Broadband Is Out Of Hand

Does your computer seem a little sluggish?  Well, Ofcom have released research that shockingly reveals that ISPs are delivering speeds far below those advertised, according to research published today – with only Virgin Media regularly cutting the factual mustard. The...

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How (Not) To Get Backlinks

So, how do you get backlinks to your site? Well it’s easy isn’t it? There’s loads of software out there that will do the job for you whether its reciprocal link software, article spinning, content scraping, or affiliate programmes, it’s all there to make your life...

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The Best Free Online SEO Tools

Working in SEO is very similar to working as a carpenter, painter & decorator, builder, or a mechanic. How so, you ask... Well, you are only as good as the tools you have at your disposal. Bad tools lead to bad craftsmanship, and this will ultimately lead to poor...

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Key Money-Making Tips for Online Businesses

Web sales success can appear simple: the more visitors to your site, generally, the more sales you get. However, there are various simple tweaks you can make to your site to improve sales without the need to drastically increase visitor numbers. Adding the personal...

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The importance of backing up your data on your laptop

Many people forget the fact that nothing in the computer industry is fool proof and while computer components have become more reliable as technology has progressed, if you were to look at past statistics regarding the information that has been lost on laptops, you...

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A picture speaks 1000 words

We read information from a picture much quicker than we read through a paragraph of text that accompanies it. Also, commonly, when looking at a document whether it be printed or web based, the observer is often attracted to the pictures before the words. As a...

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Expanding Your Business With Social Media

The social media revolution has changed the lives of many Internet users, allowing people to communicate, share information, photos and opinions with the click of a mouse. In short it has made the world a smaller place, and given power back to the web community...

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Getting your image right

The difference between web and print images Often I get asked when designing a flyer or brochure for print “can’t you just take the image from my website”? Though it is common knowledge amongst design experts what sort of image specification is required for specific...

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Is Google getting our TV license fee?

Recently the Mail on Sunday claimed that the BBC paid Google to appear first for keywords relating the Mercury Music prize. At first glance this appears underhand for 2 reasons: Google's natural search algorithms should not allow people to pay for top natural search...

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Blogging for SEO

It is well noted that a blog can be a fantastic business tool, enabling you to keep in touch with customers, post latest company news, and give expert advice about issues within your niche. However, have you considered a blog as a resource for search engine...

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Getting your website to work hard for you

Planning Ahead As the UK is recovering from the recession and things are showing signs of improvement, now is the time to make sure your website is maximising your sales and enquiries. Gone are the days when an average website will suffice, bringing in the odd sale or...

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Good news for online retailers

Recent reports have shown a shift in consumer confidence towards online retailers. For the past few years trends have consistently shown online retailers battling to raise their users' confidence levels, with considerable difficulty. It has taken time for users'...

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The importance of honest customer feedback in design

When it comes to design there are no steadfast right and wrong answers and the tastes and opinions of the customer play an integral part. Whilst there are certain unwritten ‘rules’ of design, it is an expected part of a designers role, to be confronted with...

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SEO 2.0 – truth or fiction?

You may have heard the phrase SEO 2.0 floating about, but what exactly does it mean? SEO 2.0 is a phrase often associated with the buzz word Web 2.0. Annoying as these phrases may be, there is some truth in them. Web 2.0 depicts the new direction the web has taken...

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