Hilltop Garden Centre is a family run business based in Coventry, who offer an extensive range of garden furniture, water features and landscaping products. We have worked with Hilltop on their inbound marketing and SEO (search engine optimisation) campaign for some time now, and they recently decided it was time to revamp their website.
Prior to development we discussed with the Hilltop team their objectives and requirements, and this lead to us recommending a Magento Ecommerce website as the most suitable solution. Reasons for this included the following:
- Magento is the best solution for stores that have a large number of products.
- The website required a complex delivery solution that could handle weights and/or dimensions depending on the product type. The system also needed to be able to calculate post code distances and allow for non-delivery to selected post codes. Magento provided the best solution for these requirements.
- Magento provided the best solution for allowing a “Pay on collection” option within the checkout process.
One of the greatest strengths with a Magento Ecommerce Solution is that it comes with really good marketing and promotional tools within the administration area, including related products, coupon codes, multi-tier pricing, product bundles and the ability to track abandoned carts.
The Magento solution will provide a fantastic base for future online growth. With its ability to seamlessly handle large increases in products, sales and online customers, the Hilltop team can concentrate on growing their business safe in the knowledge that their Ecommerce system will not let them down.