Search Engine Optimsation (SEO) is one of the most important factors in any website campaign. With competition online increasing rapidly, it is more difficult than ever to reach the search engine positions that will provide you with a return on your investment.
Our SEO team can provide you with a bespoke campaign targeted at the search terms that will make a real difference to your business. Building an online customer stream that will increase throughout the life of the campaign. We do not focus on quick fixes, we provide sustained growth for your business by focusing on search terms that real customers are looking for.
SEO has changed considerably in the last couple of years and with it many old techniques are now out dated. Google is now much smarter than it was a few years ago, and finds it much easier to pick up on ‘black hat’ techniques, which could result in your website disappearing from the listings for good.
So how do we go about it?
The days of reciprocal linking and PageRank obsessions are over. Google cares far more about whether you are an expert in your field, are providing useful content to the industry, are being talked about within the web community, and have a strong social profile.