Responsive web design is an approach that focuses on creating a single design that responds to the user’s environment, such as screen size and device. Despite the importance of having a responsive website, there are certain mistakes you should avoid. In this article,...
Hierarchy and structure are vital to the success of any web design project, ensuring all your pages are organised and relevant pages are all connected. Whether you are launching a new site or revamping an existing one, creating an effective website hierarchy and...
If you’re wondering what the difference is between local SEO and traditional SEO, you’ve come to the right place! While there is considerable overlap, both require individual strategies that serve different purposes. We explore how each strategy works, which can...
Creating a strong first impression with your web design is a crucial factor in making or breaking a customer relationship. One vital element of this is your choice of imagery. Many businesses don’t have the resources to source their own original imagery. In this case,...
Online reviews and reputation management are crucial elements of an effective local SEO strategy. Yet many businesses struggle to build and manage their online reviews. In this guide, we explore how you can generate reviews and boost your online reputation. Download...
Mobile is now the most prominent source of web traffic, accounting for 61.85% of worldwide traffic in the last quarter of 2024. As such, businesses need to ensure their websites work on mobile devices to avoid losing valuable customers. The best way to achieve this is...
Want to turn more visitors into customers? A compelling call-to-action (CTA) is the key to boosting your click-through rate and driving conversions. We explore 7 powerful CTA tips to help convert visitors into customers. What is a call to action? A call-to-action (or...
Link building is one of the many tactics to boost your local SEO. Playing a crucial role in helping improve your business’s visibility and credibility online, local link-building can boost your rankings, if done correctly. To help you, we explore the reasons why link...
Local SEO can be a game-changer for businesses looking to attract nearby customers. Whether you’re a small shop or a service provider, a well-optimised local SEO strategy can provide huge benefits to your business. If you are one of the 50% of businesses not...
A successful social media strategy enables target audiences to connect and engage with your brand. However, in addition to what you post, did you know that the time you post is also important? To help you achieve the best results from your social media strategy, here...
